Distributor, reseller or sub-reseller: what is the difference?
People use these words loosely, so it helps to define them before you spend money. In most IPTV programs the business sits on a ladder: a provider operates the service, distributors or master resellers buy large volumes, resellers buy credits and sell directly to viewers, and sub-resellers buy credits from another reseller rather than from the provider.
| Model | Who you buy from | Who you sell to | Typical workload |
|---|---|---|---|
| Reseller | The provider, in credit packages | End viewers | Sales, setup help, renewals |
| Distributor / master reseller | The provider, in larger volumes | Viewers and other resellers | Recruiting and supporting sub-resellers |
| Sub-reseller | Another reseller or distributor | End viewers | Sales and first-line support |
GoldenOTT publishes a credit-based reseller program with a panel. Anything beyond the published packages, such as sub-reseller tools or larger volume terms, is discussed personally during onboarding, so ask before you plan a distributor business around it.
Step 1: Decide which model fits your time and budget
If you are starting alone, the reseller model is usually the easiest entry point: you buy credits, create accounts for your own customers and keep the difference between your cost and your selling price. Distributing to other resellers adds another layer of support and administration, so most people grow into it only after they have stable retail customers.
Step 2: Verify the provider and its official website
Before buying any wholesale credits, confirm that you are dealing with the real provider. Check the official domain, the contact route and the published prices, and keep screenshots of the terms. GoldenOTT's only official website is goldenottiptv.com; see the official website page for the verified contact channels.
Step 3: Understand the credit math
Credit systems are simple once you write them down. At GoldenOTT, a 1-year customer account uses 1 credit and a 2-year account uses 2 credits. The published packages are:
| Package | Price (USD) | Cost per credit | 1-year accounts | 2-year accounts |
|---|---|---|---|---|
| 10 credits | $160 | $16 | 10 | 5 |
| 50 credits | $700 | $14 | 50 | 25 |
| 100 credits | $1,300 | $13 | 100 | 50 |
Your gross margin per account is your selling price minus your cost per credit. No income is guaranteed: margins depend on your prices, how many customers renew and how much time support takes. The reseller profit calculator lets you test your own numbers. Full package details are on the reseller panel and credit pricing page.
Step 4: Test the service on real devices
Ask for a trial and test on the devices your future customers actually own. GoldenOTT accounts can be delivered as an M3U link, a MAG portal or an Active Code, depending on the device. Test at least one Android device, and a MAG box or Enigma2 receiver if your customers use them. Write down every setup step while you test; that becomes your customer guide.
Step 5: Set your retail prices
Look at what viewers pay for retail plans and decide where you sit. For reference, GoldenOTT's own viewer plans are published at $29.99 for 6 months, $49.99 for 1 year and $84.99 for 2 years. Avoid racing to the bottom: a slightly higher price with fast, friendly support usually keeps customers longer than the cheapest offer.
Step 6: Prepare your support kit
- A short setup guide for each device type you support.
- Ready-made replies for common questions (activation, buffering, renewal dates). The free customer message templates help.
- A simple spreadsheet or CRM with each customer's start date, plan length and device.
- A clear rule for when a problem is escalated to the provider.
Step 7: Start small, then scale
Begin with the 10-credit package. Use it to learn the panel, measure how long setup takes and see how many trial users become paying customers. Move to 50 or 100 credits only when you know your monthly sales; the lower cost per credit only helps if you actually use the credits.
Step 8: Plan renewals from day one
Repeat customers are where a distribution business becomes stable. Record every expiry date, remind customers a week or two before it, and make renewing as easy as one message. The subscription expiry calculator helps you track dates.
Distributor launch checklist
- Provider and official website verified.
- Credit cost per account written down.
- Trial tested on your customers' main devices.
- Retail price list decided.
- Setup guides and reply templates ready.
- Customer records and renewal reminders in place.
- Local rules checked for the market where you sell.
Frequently asked questions
How much does it cost to start as an IPTV distributor?
Is an IPTV distributor the same as a reseller?
Do I need technical skills?
How much can an IPTV distributor earn?
What is the official GoldenOTT website?
Next step
Talk to GoldenOTT
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